La Marzocco for L’Eroica Cycling Tour!

September 30, 2016 in International, Italia

La Marzocco is a partner in the 20th edition of the “L’Eroica” cycling race and touristic festival, from Thursday, September 29th to Sunday, October 2nd, in Gaiole in Chianti, Tuscany.

La Marzocco and Eroica come together in their regional homeland of Tuscany at a cycling event which goes beyond the boundaries of sport, which is an authentic Italian experience rich in tradition, culture and excellence.

La Marzocco will attend Eroica as technical sponsor, setting up two pop-up cafés to serve quality coffee to the competitors and public at large, with finely crafted coffee machines, with a blend that was created specifically for the festival by the renowned Italian coffee roaster, Goppion.

La Marzocco, following the trends of new coffee consumers, starting from its model, the Linea Classic, recently introduced its evolution: the Linea Mini. As the ritual of quality coffee continues to spread, the design and technology of the Florentine company continues to innovate with new products to provide quality coffee everywhere.

For the L’Eroica festival, a customized “Linea Mini – Eroica” has also been developed, stemming from the collaboration of the two brands who both share the value of its territorial culture and history, as well as sustainability and attention to quality.

During the L’Eroica event days, all participants will be able to live their own experience in specialty coffee… A sensational tour with stops along the route!

Eroica Caffè – 1st floor, formerly  Ricasoli cellars “Ex Cantine Ricasoli”, in Via Casabianca 25 in Gaiole in Chianti

Thursday, 09/29/2016: 10:00 to 20:00

Friday, 9/30/2016: 7:00 to 24:00

Saturday, 10/01/2016: from 7:00 to 24:00

Sunday, 2/10/2016: 5:00 to 18:00

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