Need a new coffee book for your coffee table?

June 4, 2018 in International

The latest book by World AeroPress Championship might just be it… Learn all about WAC’s 2nd beautiful edition of The Annual – highlighting each of last year’s competition layovers leading up to the Grand Finale in Seoul, Korea – below from their press release.

La Marzocco was – and is yet again – a proud sponsor of this institution and its glocal events, also contributing to the latest publication with some new savory tips [check out page 345 for more!] and having its sister-company Modbar jump onboard as one of the sponsors for this year…

“Don’t publish a book”, they said. “No-one buys books”, they said. Well, we just couldn’t help ourselves. 2017 was such an epic year of AeroPress action and “hanging the fuck out”*, that we couldn’t resist capturing the whole season and wedging it between two covers (again).

Following the sell-out success of our first book, The Annual: Dublin Edition, we’re proof that people still buy books. Or at very least, that coffee people still buy coffee books.

So we teamed up with Standart again to produce a behemoth of a book, The Annual: Seoul Edition.

Weighing in at over 1kg, and clocking up more than 400 pages between the covers, The Annual: Seoul Edition is packed with AeroPress brewing recipes and event content, making it an excellent gift for coffee lovers, and a must-have item for anyone who competed.

Its size and weight also make it a good phonebook substitute, coaster for multiple drinks, or talking point at an awkward party.

What you can expect inside:

  • An honest chat with 2017 World AeroPress Champion, Paulina Miczka
  • A guide to the best cafes in Seoul by one of the hippest locals you’ll ever know
  • A first-hand recount of the world final by bad-ass/potty-mouth emcee Michelle Johnson (*quoted above)
  • Photos, obviously. Seriously, a shit-tonne of photos
  • The story behind the brewing of the very first world championship coffee beer
  • A behind-the-scenes look into the making of the AeroPress Movie
  • And all 59 national championship-winning recipes

The Annual: Seoul Edition ($35 USD) is in stock and available for purchase now at aero.press/shop.

Wholesale and distributor opportunities are also available.

For all inquiries, please contact:
Kershia Wong – kw@aero.press

http://www.worldaeropresschampionship.com | Facebook | Instagram | Brand Assets

About the World AeroPress Championship

In 2008, a good and simple idea came to two coffee lovers: “Wouldn’t it be fun to see who could brew the best cup of AeroPress coffee?” And with that simple idea, the World AeroPress Championship was born.

The first competition took place in a small room in Oslo, with only three competitors and Tim Wendelboe as the judge. It was a modest and understated affair.

Like many ideas good and simple, the competition has since grown organically, and now spans 120 regional and national events taking place in over 60 countries.

Each season now sees more than 3,000 competitors getting involved, and yet, despite its size, the competition remains a fun, inclusive and light-hearted pursuit.

Today, the World AeroPress Championship is organised by a team of three, working from a small office in Melbourne, Australia. They drink way too much coffee, but that’s kind of what it takes to make this event happen.

 

 

 

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